My Asho Market

Connecting Africa to the rest of the world through Fashion. For beautiful African Inspired clothing and accessories. Please visit www.myashomarket.com or www.myasho.com
We Heart

A single bracelet does not jingle - Congolese proverb
Words of wisdom! Get our Emem bracelets in all 6 prints on myashomarket.com #wisdom #AfricanProverb #ituenbasi #myashomarket #instaaccessories #printaccessories #prints #madeinafrica

The Ruby Dress. Simple, classic print dress. Available in UK Sizes 8-18. On sale now: http://market.myasho.com/sale.html
#rubydress #sale #myashomarket #printdress #ruby #africanprintdress #africanstyle

Need a little help with what to wear. It’s a lovely day in London, do we go for Outfit 1,2 or 3?
Flower Power Skirt is on Sale at myashomarket.com
#whattowear #styleit #sundaystyle #sundaybest #ootd #flower #floral #flowerpower #africanprintskirt #myashomarket

Beautiful! #love #Africa #MotherAfrica
Repost from @checkoutafrica

Oh, Happy Day! #lalalalalalala #goodmorning #happysaturday #dashiki #print #tambourine #myashomarket

Gearing up for the weekend. Disco dancing time! Pink Coconut Jumpsuit and Circle earrings available on myashomarket.com
#pinkcoconut #jumpsuit #circleearrings #coconutclutch #coconut #pinacolada #africanprint #kikiclothing #myashomarket

1 year ago we launched My Asho Market, the sister site for My Asho which was founded in 2009. If you missed it, read our story here: http://market.myasho.com/blog/ourlaunchparty/

The business of “African Fashion” is an interesting one, which we’ve debated numerous times through our blogs and social media platforms. (Search for: Is African Print African? What is African Fashion? The African Fashion List)

Over the years, we have witnessed a huge focus on the industry - some good, some bad. There has been significant exploitation by Big Retail (in our opinion), but we’ve also seen good collaboration efforts made across continents. I guess the question now is, what comes next?

We certainly have some strong champions for this industry (a select few tagged in image above), and we’re excited to see what comes of everyone’s collective efforts.

Here at MyAsho/MyAshoMarket, we will continue to focus on establishing good production practices, working with like minded artisans and designers and consistently bringing great products with interesting stories to market.

Thank you for supporting us!

#buyafrican #throwbackthursday #africanfashion #myasho #myashomarket #tt #fashionafrica #ethicalfashion

Back to Basics - simplicity with prints. We’d totally wear this to work, would you? #africanprint #howtowear #styleit #spotlighttuesday #weartowork #purplelimeskirt #myashomarket

The Print bell sleeve dress by Kiki Clothing exclusively for My Asho Market. Coming soon… #AW14 #madeinghana #tootyfrooty #myashomarket #kikiclothing #africanprint #buyafrican #ethicalfashion #prints #bellsleeves #ankara #africanstyle

Thinking of what to do this weekend? We highly recommend watching Finding Fela. Anyone seen it yet? Check out the trailer on our blog: http://www.myasho.com/blog/findingfela/
#findingfela #fela #myasho